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On World Travel Market China Outbound Tourism Workshop
Attracting Sophisticated Chinese Travellers: Best Practice Examples from Around the World
Almasalla Travel News – By Ashraf El gedawy – On Wednesday 6 November Held China Tourism Seminar In World Travel Market Excel South Gallery 4 offers the latest insights and forecasts by the leading experts in the field in outbound tourism and investment and practical advice from professionals from different countries. It is jointly presented by COTRI China Outbound Tourism Research Institute, CBN China Business Network, ICTP International Coalition of Tourism Partners and C.O.M.I. China Outbound Market Intelligence magazine.
The Chinese outbound tourism market has grown into the number one international tourism source market in the world. More than 83 million border crossings and more than 80 billion Euro spending in 2012 move the Chinese source market into the center of attention all over the world. In 2013 further double-digit growth numbers for overall visitors and expenditure are registered on every continent. As more and more Chinese travel, market segments evolve and sophisticated guests from China are moving from sightseeing to activities, seeking more unique experiences, niche tailored products, less-travelled destinations and also investment opportunities.
The event offers a two hour workshop, followed by an hour of small group discussions with all seven experts from different countries present.
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Participation is free ICTPl visitors of WTM 2013, a lucky draw during the workshop offers three free annual subscriptions of C.O.M.I. China Outbound Market Intelligence, each worth 600 Euro.
Chair: Prof. Dr. Wolfgang Georg Arlt, Director COTRI
Speaker:
Geoffrey Lipman, President ICTP and Special Advisor to UNWTO,
Dr. Adam Wu, COO CBN and the COTRI Country Partners
Kari Halonen, Managing Director Toolbox Travel and Marketing (Finland),
Margaret Wambui Murigi, Managing Director Binti Safaris (Kenya),
Claude Bénard, Owner HoteliTour (France)
Gary Grieve, Managing Director Capela Training (England&Wales).
